Most restaurant operators manage their marketing across five or six disconnected tools — and have no single view of what is actually working. NGAZE’s Integrated Marketing Dashboard brings every channel, every location, and every revenue metric into one real-time command centre, connected directly to your POS.
See your email performance, SMS campaign results, review scores, local SEO rankings, loyalty activity, and POS-attributed revenue — all in one place, updated in real time. No tab-switching. No manual reporting. No guesswork about what is driving covers.
What the NGAZE Dashboard Shows You
| Module | What You See |
|---|---|
| Revenue Attribution | POS-confirmed revenue driven by every email, SMS, automation, and loyalty campaign — updated daily |
| Email & SMS Performance | Open rates, click rates, revenue per send, and unsubscribe trends across all campaigns |
| Guest Metrics | New guests, returning guests, at-risk guests, and average visit frequency — sourced directly from POS |
| Reputation Score | Aggregated star rating across Google, Yelp, and TripAdvisor with review velocity and trend tracking |
| Local SEO Rankings | Your keyword position trends, GBP completeness score, and citation health via OmniSearch |
| Loyalty & Redemption | Points issued, rewards redeemed, loyalty revenue, and programme participation rate |
| Automation Activity | Which recipes are running, how many guests each triggered, and the revenue each automation generated |
| Multi-Location Scorecard | Side-by-side performance across every location — identify your top performers and locations needing attention |
One Dashboard. Every Channel. Real Revenue Numbers.
- POS-connected from day one — every metric traces back to actual transactions, not estimated reach or vanity engagement numbers.
- No manual reporting — the dashboard updates automatically as campaigns send, guests visit, and reviews arrive.
- Multi-location ready — view the whole group at a glance or drill into any individual location in one click.
- Weekly digest emails — NGAZE sends a summary of the week’s key metrics to your inbox every Monday so you are always informed, even when you are not in the platform.
See every channel. Know every dollar.
See the NGAZE Integrated Marketing Dashboard with a free personalised demo.
Get a Free Demo →Frequently Asked Questions
What data sources does the NGAZE dashboard pull from?
The NGAZE dashboard aggregates data from your POS system (transactions, visit frequency, guest spend), email and SMS campaigns (opens, clicks, revenue per send), review platforms (Google, Yelp, TripAdvisor), OmniSearch (local SEO rankings and citation health), and your loyalty programme (points, redemptions, participation). All data streams into a single dashboard updated in real time.
How does NGAZE attribute revenue to marketing campaigns?
NGAZE uses POS-matched attribution: after a campaign sends, it monitors whether recipients transact within a defined attribution window (typically 7–14 days). Matched transactions are credited to that campaign. Because attribution uses actual POS data — not cookies or modelled estimates — the numbers reflect real, in-restaurant spending driven by your marketing.
Can I see performance across multiple locations in one view?
Yes. Multi-location operators get a consolidated scorecard showing key metrics — revenue driven, review score, guest retention, email performance — for every location side by side. You can drill into any individual location for full detail, or set up alerts when a location’s metrics fall below a defined threshold.
Does NGAZE replace my existing analytics tools?
NGAZE’s dashboard is purpose-built for restaurant marketing performance and replaces the need to manually pull reports from your email tool, review platforms, and POS separately. It does not replace general website analytics (Google Analytics) or accounting tools — it sits alongside those as the single source of truth for your marketing ROI.
Further Reading
- Restaurant Marketing Software: Complete Buyer Guide 2026
- Restaurant Marketing Automation Software
- Restaurant CRM Software: Audience by NGAZE
- Restaurant Marketing Playbook: 52-Week Campaign Calendar
Stop guessing. Start knowing.
The NGAZE dashboard connects every marketing channel to real POS revenue — so you always know what is working.
Start with a Free Demo →